1. Do you currently use an off-the-shelf channel management platform/product and/or a customized solution? Which one?
2. What was the challenge you faced prior to implementation of this solution? How did the current solution address these challenges?
3. Are there any further business challenges that you face? Do you have a wish list of services that you feel can be resolved using technology?
Wednesday, September 12, 2007
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Sierra Trading Post currently uses an in-house solution to manage and optimize shopping engine data feeds. The solution allows STP to make quick and efficient changes to the data feed utility.
The managing of the data feeds in-house causes the merchant [STP] to maintain regular contact with the shopping engines to ensure changes to the shopping sites are quickly implemented within the data feeds.
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